I Finally Launched — And Here’s What Almost Went Wrong
Well… that didn’t go exactly as planned.
But hey — I finally launched.
Today marks Day 1 of @moneyonlineceo, and while I’m proud, I’d be lying if I said it was smooth sailing.
Why I Delayed My Launch
I was supposed to launch last week.
But I delayed — because I was still tweaking my AI Twin.
You see, I didn’t want a flawless, plastic avatar. I wanted her to be as human as possible.
Wrinkles. Sunspots. Real skin.
I wanted her to reflect the real women behind these brands — not just a digital projection.
But something wasn’t quite right. So I gave myself one more week to get her right.
The 2-Week Algorithm Myth (and My Panic)
If you’ve researched Instagram strategy, you’ve likely heard the claim:
“New accounts get a magical 2-week algorithm boost.”
Supposedly, Instagram pushes your content harder during your first two weeks.
So when I realised I had bought my domain name over a week ago… I panicked.
I thought I had ruined everything.
You see, I purchased moneyonlineceo.com nine days ago. My goal?
Get organised. Start telling the internet who I am. Build the foundation.
Then my mentor told me something critical:
“You need to grab your Instagram handle right now.
People are out there grabbing domains and matching handles — especially when the name includes ‘money’ or ‘online.’”
So I secured @moneyonlineceo right away.
But then I worried:
Did I just waste my 2-week visibility window?
Here’s What I Found Out (That Changed Everything)
✅ Instagram doesn’t care when you register your handle.
It cares when you start sending algorithmic signals.
✅ Your 14-day test window begins with your first content.
The moment you publish your first Reel, first Story, or first post — that’s when your relevance clock starts ticking.
✅ Registering early is actually a smart move.
It shows profile stability to the algorithm. It tells Instagram,
“This creator is aligned, intentional, and building a brand — not guessing.”
Speed Is a Trap. Strategy Wins.
Most people launch fast and messy.
I launched a week later — with purpose.
That’s what Instagram’s algorithm rewards:
✅ A clear category
✅ Keyword-aligned captions
✅ Niche-focused content
✅ DM and Story engagement triggers
✅ Algorithmic consistency
I’m not here for fast followers.
I’m here to build something that lasts.
Ready to Watch It Happen?
So no — I didn’t blow my launch window.
I built the foundation.
Let’s see what happens next.
Day 1 is in the books.
👉🏼 Follow me on Instagram
Want to watch a faceless brand grow from zero — without burnout, trends, or showing up on camera?
Follow me on Instagram @moneyonlineceo
I’ll be sharing every step, every win, and every lesson in real time.
